Earlier this month the LG Nexus 5 went on sale In India and we were very excited to see a quick launch! However we were surprised to see that the Nexus 5 is priced higher at offline stores than Google’s own Play Store. While it is a well-known fact that Google prefers anything that is online, we are sad to see that offline vendors are deliberately being put on the backfoot by providing them products at a higher cost.
Fact remains, In India most of Nexus 5 sales would come offline! Here is what a source had to tell us about this:
Well, I don’t think this is LG’s decision. Nexus is actually Google’s brand & phone & this decision has been made by them. LG has just contributed in the hardware and having the advantage of using the Nexus brand name
Thus, I feel Google wants to control everything in the process. Their focus is on getting more customers online and NOT promoting offline sales. And ultimately, they can always use the excuse “we are able to sell it cheaper by not having any retail overheads”.
What is most shocking is that due to the crazy demand & scarcity, people don’t mind spending Rs 1000 more to get what they want. This completely belies all theory that the Indian customer is price conscious. Indian customer is willing to pay any price as long as he gets what he wants & when he wants it! Though it is sad to see consumers being made to pay this premium just because they love to shop offline.
One more factor is that, mobile retailers are used to pathetically low margins! To ensure there is no undercutting on margins & the price, both Google and LG decided not to give more margins on the Nexus. Thus if a retailer sells at Google’s online price, most likely he is either selling at his cost or at a loss.
Update: We just learnt that you don’t get the headset if you buy the Nexus 5 online!
Update 2: We were mistaken, both online and offline versions of Nexus 5 ship with the headset, original report stays true.
Reliance has made quite the splash after announcing the iPhone 5s and 5c will be available at an offer that’s quite similar to the carrier subsidy model that’s prevalent. So how does this deal work and is this for you? Let’s not waste any time in finding out.
How does this deal work?
- You pay 3k a month for the 5s, 2.6k a month for the 5c. This goes on for two years. No down payments or security deposits. After two years, you’ll pay a rent of 1.5k a month.
- This offer works only with certain credit cards (ICICI, HDFC, Citibank and Standard Chartered). If you don’t have these, you’ll need to pay the entire 24 month amount up front.
- The entire amount of the transaction is blocked from your credit limit. You only pay the EMI to your card issuer.
- You get unlimited calling (including STD) messages (including STD but upto TRAI’s limits, which are at 3000 messages a month) and data.
- Benefits are applicable on roaming.
- You can’t use this for commercial purposes or in a data dongle.
- If you make the entire payment up front, you get a 6k discount.
- You only pay more than the 3k you owe if you rack up international calls or messages (international calling/messaging is enabled by default, no deposits necessary).
- These plans are available for new, old and ported (via MNP) customers.
- You aren’t tied into the phone. You can use the phone with a different carrier. You can use this plan on another phone.
Visit Rcom To Get the Offer Now
Is this for you?
If you definitely don’t want to use an iPhone (or specifically, either of these two iPhones), then this offer isn’t for you and you should stop reading right now.
If you have a beef against Reliance’s network, you shouldn’t read the rest of this post either.
Now that we’ve got that out of the way, lets understand this offer. The correct way to do this is to first check if we are able to recreate the benefits of this offer as if it did not exist and see how much that would cost us. Read more →
iOS 7 was seeded to the iPhone 4 and above on 18th September 2013. One of the lesser highlighted features of this otherwise major overhaul was FaceTime Audio (Yes, the ironic name deserves a few laughs). It allows you to make phone calls over the Internet just like Skype or Viber. Pro-iOS users guffawed at this feature as you could achieve this pre-iOS 7 too, by making a FaceTime video call and then pressing the home button. Anyway, after the feature was launched, I happened to call fellow iPhone users over FaceTime Audio to try it out.
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We have been asked a lot of times as to why we are doing PriceBaba. We ask this question to ourselves everyday. Everytime we discuss a new strategy, we ask this question. WHY? The answer is simple. We believe retail In India is broken and we are fixing it. It is a tough tough problem and it sure takes a lot of courage to even acknowledge the magnitude of the problem. We have been at it for over a year now and it still feels like we have taken only a few baby steps.
When we launched the first version of PriceBaba, we thought it is enough to tell you what is a good price to buy a gadget for. Just as you step out of your house to make a purchase, or start bargaining at a store front, we will tell you the secret price. As it turned out, it didn’t fly. Our friend V told us to create something that is a MUST HAVE, not GOOD TO HAVE. Since then we started to give you a lot more, verified shops, HD images, price trends, specifications etc. But as it turns out that wasn’t MUST HAVE either. It was just more GOOD. We knew that. The smart ones always pointed that. Some mentioned it to us all the time, others behind our backs. We had little choice but to duck the question each time. But we kept building something for the last one year that is now out in the open. We believe it is our most significant release till date. Read more →
Karbonn is of the prime Indian phone makers whose entire portfolio mostly consists of Android based value-for-money smartphones. It is phone makers like these that have given multi-national brand-value-bragging phone makers a run for their money in the entry level. With attractive specs and a price point that seems too good to be true, they’re successfully luring the Indian customer. The Karbonn A8 seems like a fair deal for under Rs. 7k on paper. But how does it fare in reality? Let’s find out: Read more →
Yesterday, Apple finally unveiled the two new iPhone handsets — the flagship iPhone 5s and the cheaper iPhone 5c. Well, ‘cheaper’ is a relative term as the iPhone 5c is pitted to sell for $549 + taxes in the US, unsubsidised. Going by today’s dollar rate, that’s about Rs. 35,000. So, there’s no chance in hell that thing is going to be sold anything less than 37k when it arrives in India later this year. So much for all the rumors that built castles in your mind about a new affordable iPhone. Well, there’s always the iPhone 4S 8GB version if you’re looking for a ‘cheaper’ iPhone. But if you’re not convinced buying a two-year old handset, may we suggest a few alternatives to the iPhone 5c that you could check out: Read more →
The Android Tablet story has been a hit and miss so far. In fact, not so many hits as misses if you ask me. Tablets like the Nexus 7 had a good run; all due to the bang-for-the-buck pricing and a comfortable form factor. But other than a handful success stories, it has been a hard game for Android tablets to shine under the huge shadow of the iPad. This is especially evident in the high-end tablet category, where not many players seem extremely keen to go toe-to-toe with Apple’s product. Sony, the Japanese electronics giant decided long ago to dedicate its entire portfolio to the “winning” Android software platform.
Right from the recently launched Flagship smartphone, the XPERIA Z Ultra, to the low-end XPERIA E, it’s all Android. Based on the same design language and feature set of the Z series, the XPERIA Tablet Z was born. It is a thin 10-inch device trying to lure potential iPad buyers into the world of Sony and Android. Can they win? Read more →
Every product goes through constant evolution that keeps making it better; either by fixing things that were wrong, or by adding things that adds value. As we keep walking this path to ‘better’, there are certain milestones which can be declared as ‘the right thing to do’. Today we look back at those little things done right with smartphone hardware; making the device better to use. Read more →
The BlackBerry Q10 is a premium-segment smartphone with a physical keyboard. It is based on the all new BlackBerry 10 OS and has competitive hardware spec to boot. You don’t see a lot of QWERTY handsets these days, in fact in the premium segment the Q10 is at the moment the lone ranger, trying to grab the attention of those who still wish to type on actual buttons. Staying relevant with today’s times, it does have a touchscreen above that keyboard. So, who is this product for? Read on to find out…
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