Taiwan-based ASUS has introduced its first AMD processor-powered laptops called the ZenBook 14 UM431DA and ZenBook Flip 14 UM462DA in the Indian market. Apart from these, the company has also released a gaming laptop called the ROG Zephyrus G and its first ROG gaming desktop powered by the AMD Ryzen 7 3800X processor, which is dubbed the ROG Strix GL10DH. All the new ASUS products are being offered in the premium segment in India. The brand released the new ZenBook series notebooks in the country soon after it launched the ZenBook Duo and Pro Duo laptops a couple of weeks ago.

ASUS ZenBook 14 features the 2nd-gen AMD Ryzen R5 processor and is capable of delivering up to 12 hours of battery life
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ASUS ZenBook 14 and ZenBook Flip 14 specifications and features
Talking about the ASUS ZenBook 14 UM431DA first, the notebook features a 14-inch LED-backlit full HD display with an anti-glare layer. The laptop is powered by the 2nd-gen AMD Ryzen R5 3500U Mobile Processor, which is accompanied by Radeon Vega 8 graphics. The notebook has 8GB of DDR4 RAM and 512GB of PCIe SSD storage. The notebook has a fingerprint sensor for enhanced security and is touted to deliver up to 12 hours of moderate usage on a single charge. The Windows 10-powered offering has MS Office pre-installed onboard and flaunts quad-speakers for an immersive media viewing experience.

ASUS ZenBook Flip 14 features a 360-degree rotatable hinge that allows it to be used in multiple modes
As for the ASUS ZenBook Flip 14 UM462DA, the convertible notebook features a 360-degree rotatable hinge, which allows it to be used in multiple modes. The hybrid has a 14-inch LED-backlit full HD touch-enabled display with slim bezels. The laptop is powered by up to 2nd-gen AMD Ryzen R7-3700U processors. There’s up to AMD Radeon RX Vega 10 GPUs, 8GB of DDR4 RAM, and 512GB of PCIe x2 SSD storage. The notebook is MIL-STD-810G -grade certified for enhanced durability. The other specs include quad-speakers, an IR camera for fast and secure facial recognition, support for a stylus pen, and up to nine hours of battery life.
ASUS ROG Zephyrus G and ROG Strix GL10DH specifications and features
Moving on to the gaming products, the ASUS ROG Zephyrus G laptop sports 6.2mm slim bezels and weighs just 2.1kg to provide enhanced portability. The notebook is claimed to provide a battery life of up to seven hours for web browsing. As for the ASUS ROG Strix GL10DH gaming desktop, it is powered by an AMD Ryzen R7 3800X processor. Notably, the CPU has a transparent side panel that highlights the Aura Sync components inside it.
ASUS ZenBook 14, ZenBook Flip 14, ROG Zephyrus G, and ROG Strix GL10DH price in India
Talking about the pricing, the ASUS ZenBook 14 has been priced at Rs 59,990. The ZenBook Flip 14 is being offered for Rs 64,990 and Rs 74,990 for the Ryzen R5 and Ryzen R7 processor-powered variants respectively. They will be available in offline stores apart from Flipkart, Amazon, and Paytm. The ASUS ROG Zephyrus G notebook costs Rs 99,990 and it will be up for grabs exclusively on Flipkart. The ROG Strix GL10DH gaming desktop will be available across channels at a starting price of Rs 66,990.