Daiwa has introduced its new UI called ‘The Big Wall’ alongside the launch of a new smart television. The 49-inch offering (D50F58S) is the first to run the new interface. It can analyse user behaviour and consumption to provide recommendations. The Big Wall UI displays trending trailers, music, shows, films etc. The company has also promised regular OTA updates as the UI is touted to be AI-enhanced.
Arjun Bajaj, Director – Videotex and Founder of Daiwa TV said, “We’re delighted and proud to be the first Indian Brand to announce Custom UI to its users. The Big Wall UI is a fresh, easy to use and a more intuitive user experience that lives to our vision of “Expect the Unexpected”. The new UI is built in sync with the enhanced consumption of digitalized content across the country, which works tailored as per the user. Going forward ‘THE Big Wall’ will be available in all our smart TV’s starting from 80cm (32) up to 165cm (65).”
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Daiwa D50F58S Smart TV: specifications and price
The Daiwa D50F585 smart TV features a 49-inch A+ Grade Panel with FHD resolution of 1,080 x 1,920 pixels. The Quantum Luminit technology helps in accentuating colours. The television runs on a quad-core processor with 1GB of RAM and 8GB of internal storage. It runs Android 8 Oreo and is equipped with a Content Discovery Engine. Using this engine, consumers can search for TV shows and movies across certified applications through the home screen itself.
The TV is accompanied by a Super Smart Remote with Mouse for point and click navigation. An app called Movie Box is also included in the package and it includes more than 7,000 free movies. The television also plays host to various content streaming apps like Hotstar, Zee5, Sony Liv, Jio Cinema, Sun Nxt, Voot, etc. The offering has been launched for a price of Rs 26,990 and will be available on leading online and offline stores in India.