Eureka Forbes has launched a new water purifier in India called Dr Aquaguard. The offering is equipped with a new ‘Activated Copper Maxx’ copper cartridge. According to Eureka, this technology helps in adding the essential minerals of copper in drinking water, similar water that is stored in copper containers. The product boosts the immune system of consumers without requiring water to be stored for long periods, claims the company.
Dr Aquaguard also has a ‘Clean Free’ technology which helps in preventing oxidised vessels. Along with this, the appliance is kitted with a ‘Release Technology’ that ensures an optimum level of copper in the water. According to the company, the water purified by the appliance is safe for the people of all ages and increases their body’s resistance against disease.
It has an LED display panel and comes in Black and Silver shades. Marzin R Shroff, MD and CEO, Eureka Forbes Limited, said, “As pioneers in water purification, for more than 35 years, we now want to take our offerings to the next level – nutrition combined with our leading purification technology. This is just the start. We are investing heavily in Research and Development to create revolutionary products such as NRICH with advanced technology like Activated Copper Maxx. This copper cartridge may seem like a small change but the quality of water it provides makes all the difference to the water we drink. We strive to bring the best for our customers.”
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