Social networking giant Facebook is doing a lot around its Live Video feature these days. Last week, it announced a new Live 360 feature, which is a noteworthy addition to existing Live Video broadcasting. Interestingly, Facebook isn’t stopping there since it’s already spreading wings and experimenting more ways to let users broadcast themselves. That said, Facebook is now testing Live Audio functionality with its partners like BBC World Service, LBC, HarperCollins, and more. Even though it’s currently in limited testing, Facebook shall make it broadly available by early 2017.
Facebook acknowledges that publishers at times simply choose to stick to words rather than video when it comes to Live broadcasting. Some pages, for that matter, go live with a still image to assisting their audio broadcast, said Facebook. Using Live Audio, you can simply stick to audio without taking many efforts. Moreover, it will also work as another option to broadcast in case of bad internet connectivity.
Similar to Live Video, you can also discover live audio content in news feed, interact, and share them with your friends. While explaining its possibilities, Facebook had this to say:
“From interviews to book readings, we’re excited about the layer of interactivity that Live Audio brings to both the broadcaster and listener.”
Many people often choose to listen to audio in the background while working on something else, no matter what. This, however, isn’t possible for Android users just yet. With Live Audio, Android users can continue listening to a Live Audio broadcast even after leaving the Facebook app or locking the device.
Facebook will continue testing Live Audio over the next few weeks. We can expect this feature to roll out to masses sometime next year.