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Flipkart Big Billion Days Sale: iPhone 13 orders cancelled, refunds delayed

Highlights

  • The Flipkart Big Billion Days sale will conclude on September 30
  • Apple’s iPhone 13 has been one of the most sought-after items during the sale
  • Some customers are also facing delays in getting their refunds
  • Flipkart has now issued a statement claiming only 3% orders impacted

It has been impossible to avoid Flipkart’s Big Billion Days marketing campaign, from ads on television and digital platforms to constant reminders and promotions on social media. One of the company’s big-ticket items included in the sale is the Apple iPhone 13.

Although initial campaigns teased a starting price of as low as Rs 49,000 (with significant caveats) for the 2021 Apple flagship, the price seems to have settled at Rs 58,000, which is still cheaper than buying the device directly from the manufacturer. Unfortunately, the buying experience has been far from smooth for several buyers with Flipkart reportedly notifying customers that their orders have been cancelled.

Also Read: Flipkart Big Billion Days Sale 2022: Date, deals, list of best offers, and more

Flipkart did not offer a specific reason for the cancellation of iPhone 13 orders, but it appears to be a case of demand outweighing supply. However, the e-commerce retailer could remedy some of the confusion by providing additional clarification to buyers.

Refunds taking longer than usual

Other users have complained about refunds taking longer than usual to process, particularly for iPhone 13 orders. This could spell trouble for individuals who cannot place another order until the original amount has been refunded while the sale ends this Friday, September 30.

On top of these concerning issues, Flipkart is also engaging in frequent price increases for the iPhone 13. Over the course of the Big Billion Days sale, the smartphone has gone from Rs 49,999 to around its original price of Rs 69,900.

Flipkart’s statement

Flipkart has now issued a statement in this regard. As per the statement “Close to 70% of all iPhone orders placed across cities including Guntur, Gorakhpur, and Siliguri have been successfully delivered by the Sellers. Further, a minor fraction of orders (<3% of all orders) have been cancelled by Sellers due to anomalies. As a customer-focused e-commerce marketplace, we encourage sellers to prioritise the customers’ orders and strive to keep them delighted with their service.”

Via: 91Mobiles

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