Haier Direct Cool single-door refrigerators with inverter compressors launched in India

On: February 19, 2020

Haier has introduced its first range of Direct Cool single-door refrigerators with inverter compressors in the Indian market. Two models, HRD-242-E and HRD-2623-E have been launched under this range. The company had previously announced a series of single-door refrigerators in January 2020 as well. Speaking on the new range, Eric Braganza, President at Haier Appliances India said, “The newly launched Inverter Range of Direct Cool Single Door Refrigerators is a testimony to our promise of delivering innovative products that play a vital role in upgrading the lifestyles of our customers. With our new range, we are addressing the challenge of the limited space that most Indian households face with conventional refrigerators.”

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Haier Direct Cool single-door refrigerator with Inverter compressor

The new range features 3-star energy ratings and toughened glass shelves

Haier Direct Cool Inverter Compressor single-door range: specifications and features

The variants under this range come with capacities of 242 litres and 262 litres. The company promises 40 litres of extra space for the main refrigerator compartment when compared to other single-door counterparts. The range comes in various finishes including Inox Steel, Black Brush line finish, Red Peony and Marine Peony floral patterns. The Inverter Compressor helps in conserving electricity while an airflow vent is present inside the freezer for better cooling. A bright LED light is also a part of all the variants and toughened glass shelves can bear the weight of heavy utensils with ease.

The Direct Cool Inverter range by Haier also hosts Diamond-Edge Freezing Technology that reportedly provides better cooling retention and energy-saving. All the offerings under this range are rated 3 stars in terms of energy efficiency, according to BEE 2020 standards. Additional features include an anti-fungal gasket and thick PUF insulation.

Haier Direct Cool Inverter Compressor single-door range: price in India

The new refrigerators are already available to purchase. The price starts from Rs 25,000 and goes up to Rs 27,100.

Avica Bedi

Avica is a writer, inside out. Having found her love for technology by chance, she is an English Literature student and an entrepreneur. She loves reading stuff, drools over animals all day, binge-watches Netflix shows whole-heartedly and aspires to bring a change in this world. Oh, and she loves trying out new smartphones.