iFFalcon K31 4K smart TV series launched in India at a starting price of Rs 25,999

On: August 5, 2019

TCL and Tecent Digital owned iFFalcon TV brand has introduced three 4K smart TVs in India as part of the new K31 series. The new iFFalcon K31 series smart TVs come with impressive specs, artificial intelligence and run Android 9 Pie OS. The lowest model in the series carries a price tag of Rs 25,999.

iFFalcon K31 series

The iFFalcon K31 series includes 43-inch, 50-inch and 55-inch smart TVs. All three K31 series are equipped with 4K UHD resolution supporting LED panels with standard 60Hz refresh rate. Since the K31 comes with the latest Android 9 Pie OS, users can have access to latest entertainment, new games, and Android apps through Google Play. Also, TCL gives access to 950,000+ other VOD services such as Eros Now, Zee5, Hotstar, ALTBalaji and more.


The AI-driven features of the K31 lineup include AI voice interaction, AI picture engine and AI sound engine. With far-field voice, users can make use of AI voice to easily control the TV and other smart devices. The 4K UHD panels of the K31 series support HDR10 content for displaying better dynamic range. For adjusting the brightness and black levels, the K31 series carry support for micro-dimming technology.

With built-in Chromecast, the users of iFFalcon K31 series TVs can cast their movies, shows and images stored on Android or iOS devices to TV seamlessly. For immersive surround sound experience, the K31 lineup are equipped with Dolby power built-in 20W stereo box speaker.

The K31 series smart TVs feature Amlogic quad-core CPU, 2 GB of RAM and an internal storage of 16 GB for apps and games. Lastly, when it comes to connectivity, the K31 features three HDMI 2.0 slots, two USB 2.0 ports, 2.4G Wi-Fi and Bluetooth

iFFalcon K31 Series Price

The 43-inch iFFalcon K31 is priced at Rs 27,999 whereas the 50-inch and 55-inch models are respectively priced at Rs 32,999 and Rs 37,999. The company will be carrying out the first flash sale for K31 series via Flipkart on August 6th at 12 PM. The TVs comes with 1 year warranty.

Customers who place an order for K31 series through the first flash sale can avail the 43-inch, 50-inch and 55-inch models at discounted prices of Rs 25,999, Rs 30,000 and Rs 35,999. The company is also offering up to Rs 15,000 on exchange of old TV. Buyers can benefit from no cost EMI starting from Rs 2,584 and discounts of up to 10 percent through bank card offers.

Anvinraj Valiyathara

Anvin is a self-proclaimed geek who has been writing about smartphones for nearly 10 years. After using phones like the Samsung Galaxy Note, Sony Xperia Mini, Lumia 730, Lumia 950, Honor 7, Xiaomi Redmi Note 3 and Honor 8 Pro to name a few, he is now a happy user of the POCO F1. In his free time, he participates in church activities and likes to travel.