Following the release of the Ather 450X and the 450 Plus Gen 3, the manufacturer could be gearing up for the unveiling of another electric scooter, as per a newly leaked spy photo. The picture provides a decent glimpse of the scooter’s overall design, although it is expectedly wrapped in camouflage.
Unfortunately, there’s not much we can tell about the new scooter’s design on the front, though it appears to be somewhat lighter than the Ather 450X and the 450 Plus Gen 3. This also sparks speculation that Ather might be launching this vehicle with a significantly lower asking price, perhaps in a bid to compete with the Ola S1 series, as 91Mobiles points out.
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But this could also mean a smaller battery, and consequently, a lower range. Nevertheless, since we have no definitive info on this front, we’ll reserve judgment for when the company eventually unveils this mystery electric scooter.
Ather’s ambitions for the e-scooter segment
Ather has been the recipient of a new wave of funding, enabling the company to broaden its horizons in the e-scooter segment. However, it will face a stiff challenge from the likes of Ola, TVS, and several smaller brands like iVOOMi, Ampere, and Bounce, to name a few. Pricing will be crucial for Ather’s new electric scooter, though we can speculate that it would feature a similar price tag as the recently refreshed Ola S1 scooters.
Source: ZigWheels