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Ola’s upcoming electric car could be unveiled on Independence Day

Highlights

  • Ola Electric CEO said a new product will be launched on Aug 15
  • Aggarwal has been teasing the arrival of the company’s first EV for quite some time
  • The company hasn’t made an official announcement yet

Ola Electric CEO Bhavish Aggarwal has teased the arrival of a new product on August 15, 2022. While the company hasn’t made any official announcement about an Independence Day launch event, it’s likely that the company’s highly-anticipated electric vehicle could be revealed. This follows a tweet last month by Aggarwal saying that the manufacturer will build “the sportiest car ever built in India,” followed by a silhouette of what appeared to be a hatchback.

As Indian Express points out, Aggarwal has been dropping hints about the company’s EV plans for quite a while now. In January, the executive tweeted out a futuristic electric car with Ola branding on it, accompanied by the words “Can you guys keep a secret?” It’s unclear if the concept shown off in January will resemble the final product, but we should learn more about it if the company does end up revealing the new EV on August 15.

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Ola’s journey from being a cab-hailing service to becoming a producer of electric scooters and eventually, EVs, has been bittersweet. While it unveiled the S1 and S1 Pro electric scooters last year amidst much hype, reports of customers receiving damaged models dominated the news. Additionally, there were multiple cases of Ola scooters catching fire this year. The company’s recall of around 1,400 models of the S1 scooter lineup didn’t help its case either.

Tough competition in the EV space

Ola’s entry into the electric four-wheeler market is barely surprising given its ambitions in the battery industry. However, the market is more competitive today than it was even a year ago, thanks to the arrival of several new EV models, including Hyundai, MG, Kia, and of course, Tata, which is topping the Indian EV charts right now with its Nexon EV lineup. Tata’s offering wasn’t immune from incidents of fire either, and the company promised a thorough investigation into the matter. The lack of adequate EV charging stations also remains a concern, though the Government of India is charting out a plan to rectify that.

What do you make of a potential Ola EV? Let us know in the comments below.

Via: The Indian Express

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