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OTT Platform: What is OTT, full form, popular OTT platforms in India, and more

OTT is a method of providing television and film content online to entertain different audiences. OTT translates into over the top. Reliance Entertainment gave us our first OTT, BIGFlix, in 2008. Disney+Hotstar is a favourite among people and enjoys the most significant market share. They have 58.4 million subscribers. Hotstar is popular because of its platform’s Indian Premier League or the IPL streams. Hotstar also has a fantastic collection of movies and TV shows from national, International, and regional cinema. Today OTT entertainment has come to mean Netflix, Amazon Prime, Hotstar, SonyLIV, and other providers with thousands of movies and shows, so you can choose what you want to watch. 

What is OTT?

OTT, known as “over the top,”  is a method of providing television and film content over the internet as per audiences’ requests. A content provider on OTT offers entertainment services to customers by going over the top of existing internet services and giving them a hassle-free watching experience. Today OTT entertainment has come to mean Netflix, Amazon Prime, Hotstar, SonyLIV, and other providers with thousands of movies and shows, so you can choose what you want to watch. 

Also Read: New OTT Releases This Week (August 29 to September 2, 2022): Where to watch Cuttputlli, Khuda Haafiz Chapter 2, HIT: The First Case, Lord of the Rings: The Rings of Power, and more

List of top OTT Platforms

Below is a bunch of popular OTT platforms. Some show movies, some shows, and some documentaries, but all have one purpose: to entertain you as much as possible. 

OTT Name Pricing  Resolution supported Number of screens
Netflix 849 (Basic plan), Rs. 999 (Basic plan), Rs. 1,109 (Standard plan), and Rs. 1249 (Premium plan). 1080p resolution Minimum of 1 screen and a maximum of 2. 
Amazon Prime Monthly: ₹ 179

Quarterly: ₹ 459

Annual: ₹ 1499

1080p Full HD and 4K Ultra HD  Up to 3 devices can use the same login credentials and stream simultaneously, and only two devices at the same time may view the same content.
Disney+Hotstar Mobile – Rs 499 annually

Super – Rs 899 annually

Premium – Rs 1499 annually.

4K Ultra HD From 1 to 4 devices, depending on the plan.
SonyLIV At Rs. 299 for a month

At Rs. 699 for six months

At Rs. 999 annually

4K Ultra HD Up to 2 screens simultaneously. 
Zee5  Rs 399/3 months 

Rs 699/year 

4K Ultra HD 2 to 3 screens. 
Voot Rs 99 monthly

Rs 499 yearly

1080P 4 devices
Alt Balaji Basic one-screen subscription – Rs 43. 

Yearly subscription of Rs 300. 

1080P Up to 5 devices. 
BIG Flix Rs 50 per month 1080P 2 devices
Ullu App Rs 252 per year 1080P Up to 6 devices
Sun NXT Rs 50 and Rs 490 (depends on the number of screens) 1080P Up to 4 screens
TVF Play $3.99 USD per month or $29.99 USD per year. 1080P One video from one account only. 
Eros Now USD 7.99. USD 4.99. Pay Bi-Annual. USD 19.99. Pay Annual. Save upto 40% on Yearly plan. USD 49.99 4K Ultra HD 1 screen
Shemaroo Rs 499 per year 1080P 4 devices. 
Discovery Plus Monthly – Rs 199 4K Ultra HD Up to 4 devices. 
Voot Kids Rs 899 yearly 1080P 10
Aha Rs 199/3 months. Rs 399/year. Gold Plan: Rs 699/year 4K for Gold 5
Hungama 1 month-Rs 99

3 months – Rs 499

12 Months- Rs 1499

HD Quality 5
MX Player Rs 499 per year 1080P 3
Jio Cinema Rs 1699 yearly (with Jio internet connection) 1080P No upper limit 
Lionsgate Play Rs. 99 each month (or Rs. 699 per year) Mostly everything is in full-HD; select content in 4K
Hoichoi INR 599 for 1 year, to stream content on 1 screen. INR 899 for 1 year, to stream content on 2 screens 1080P 2

 

Netflix 

Netflix

 

India loves Netflix. Netflix has more than five and a half million subscribers in the country.  You can watch Netflix on your phone, tablet, smart TV, and desktop/laptop. Netflix came to India in January 2016 and has grown a lot since. Shows and movies on Netflix are in English, Hindi, and various foreign and regional languages. Popular shows include Sacred Games, The Last Dance, Breaking Bad, Stranger Things,  and Orange Is the New Black. Netflix Subscription price are 849 (Basic plan), Rs. 999 (Basic plan), Rs. 1,109 (Standard plan), and Rs. 1249 (Premium plan).

Amazon Prime

Amazon Prime Video

 

Another very popular platform in India, Amazon Prime, has 22 million subscribers here.  Amazon Prime is also cross-platform, meaning you can enjoy your favourite shows and movies on smartphones, tablets, Smart TVs, and computers. Amazon Prime was launched in India in 2016 and has built up an excellent collection of movies and shows. Shows on Amazon Prime are in English, Hindi, regional and foreign languages. Popular shows include Mirzapur, The Family Man, The Man in High Castle, The Boys, and Comicstaan. Amazon Prime is priced at ₹ 179 per month, ₹ 459 per quarter, and ₹ 1499 per year.

Disney+Hotstar

Disney Plus Hotstar

This is the largest OTT in terms of subscribers, 38 million of them in India.  Hotstar can be enjoyed on your phone, tablet, Smart TV or PC. The company came into being on 3rd April 2020. Shows on this platform are in different languages from India and worldwide. Popular shows include  Koffee With Karan, Criminal Justice, Grahan, The Great Indian Murder, and Sarabhai vs. Sarabhai. Disney+Hostar Plans are Rs 499 annually. Super – Rs 899 yearly and Premium – Rs 1499 annually.

SonyLIV

Sony LIV

 

Another very popular OTT in India, SonyLIV, has 18 million subscribers in the country. This is another cross-platform OTT whose content can be enjoyed on your phone, tablet, Smart TV, or laptop. Popular shows on this platform include The Whistleblower, Maharani, Scam 1992, A Discovery of Witches, and A Confession. SonyLIV is priced at Rs. 299 monthly, Rs. 699 for six months, and Rs. 999 annually.

Zee5

 Zee5

 

Zee5  is another very popular platform with around 48 million subscribers in India. Launched on 14th February 2018, this platform can be enjoyed on all your multimedia devices, from phones to smart TV and everything in between.  Popular shows on this platform include Jeet Ki Zid, Bhram, Rangbaaz, Abhay, and State of Siege:26/11. Zee5 is available in Bengali, Tamil, Kannada, Telugu, Marathi, Bhojpuri, Oriya, Hindi, English, Gujarati & Punjabi. Zee5 subscription plans are Rs 399/3 months or Rs 699/year. 

Voot

VOOT

 

This relatively young platform has only a million paying subscribers in India. This platform was launched on 26th March 2016. Voot is yet another multi-device platform which means you can use your phone,  laptop,  or Smart TV to view the content on this app. Popular shows on Voot include Halo, Blood and Treasure, London files, Nancy Drew, and Evil. Voot is available in English, Hindi, and a host of regional languages like  Bengali, Odia, Telugu, Tamil, Marathi and Kannada, Malayalam, and Gujarati. It costs Rs 99 monthly and Rs 499 yearly. Bengali, Odia, Telugu, Tamil, Marathi and Kannada, Malayalam, and Gujarati.

Also Read: New OTT Releases This Week (August 22-28, 2022): Where to watch House of the Dragon, Top Gun Maverick, Maharani Season 2, Delhi Crime Season 2, Criminal Justice Season 3, and more

Alt Balaji 

Alt Balaji has crossed 20 Million Paid Subscriber

 

We all remember Balaji telefilms. Alt Balaji is from the same concern and has around 3.88 million subscribers in India. You can watch content from this platform on all your devices. Apart from Hindi, shows are available in regional languages like Malayalam, Telugu, and Tamil. Popular shows include Bose: Dead/Alive, Code M, The Test Case, Boss, and Lock-Up. The subscription cost for a basic one-screen subscription – is Rs 43, and a yearly subscription of Rs 300. 

BIG Flix

BIGFlix

This platform has 3.9 million subscribers in India and is available for your smartphone, tablet,  Smart TV, and laptop. This platform is available in several languages: Telugu, Punjabi, Malayalam, Marathi, Bengali, Bhojpuri, Hindi, Tamil and Bengali. Popular shows include Raman Raghav 2.0, My Virgin Diary, Madaari, And Talvar. This platform costs Rs 50 per month.  

Ullu App 

Ullu Original Web Series List | Best Ullu Web Series List 2021 - WikiMag

This platform is very popular and has around 4 million subscribers in the country. The platform is limited in its availability, and you can only watch shows on your smartphone. Similarly, shows on the app are available only in one language, Hindi. Popular shows include Halala, The Bull of Dalal Street, Kasak, Mirasan, Peshawar. This app costs Rs 252 per year.

Sun NXT

Sun NXT

This app is among the top-rated in the regional category and has more than 20 million subscribers in our country. This truly universal OTT is available on various platforms, from desktops to mobiles and everything in between. Content on this platform is available in five languages: Malayalam, Tamil, Kannada, Telugu, & Bengali. Popular shows include Sarkar, Gulu Gulu, Kayal, Thalattu, and Aruvi. The subscription to this app costs Rs 50 and Rs 490 (depending on the number of screens). 

TVF Play

TVFPlay

This platform is very popular and has been downloaded around 7 million times. This platform is available as a mobile app, or you could watch your favourite content on the desktop or a smart TV. Content on this platform is in Hindi. Popular shows include Aspirants, Cubicles, Fathers, Humorously Yours, and Kota Factory. Subscription costs USD 3.99 per month or USD 29.99 per year.

Eros Now

Eros Now

This content platform is very popular, with 18 million subscribers. This OTT has a huge collection of watchable content as a mobile app and a website. Content is available in Hindi as well as several regional languages. Popular shows include Aisa Waisa Pyaar, House on the cliff, 7 Kadam, Metro Park, and Hindmata. Subscription costs USD 7.99.

Shemaroo

Shemaroo

This platform launched its mobile version last year, a famous old media and production house that would release movies regularly. Content is available in Hindi, Gujarati, Marathi, and Punjabi. Khatta Meetha, Jab We Met, Welcome, and Prem Ratan Dhan Payo are some of the Bollywood classics you can watch. This service costs Rs 499 per year.

Discovery Plus

Discovery Plus

Everyone’s favourite science and wildlife channel is now available online. This platform has around 11 million subscribers and is very popular for its informational and educational content. This platform provides content in around eight languages. It is available in mobile app form, or you can log in to the website from your desktop to watch your favourite content. Popular shows include My Daughter Joined A Cult, The Diana Investigations, Sanrachna, Haunted Towns, Man Woman, and Wild. This service costs Rs 199 per month.

Voot Kids

VOOT Kids

There are very few platforms online tailored specially for children. While some platforms have sections for kids, others have just a few programs. This platform is exclusively for children. It has 39,300,000 subscribers as of now. Most of the content is in Hindi and English, with regional languages reported coming soon. You can enjoy this platform on your mobile phone, desktop, or television. Popular shows include Motu Patlu, Dussehra, Little Vinayak, and more. Subscribe to this platform by paying Rs 899 yearly.

Aha

Aha

This is a great platform if you love Telugu and Tamil films. It has a subscriber base of around 2 million. This platform is available as a mobile app, or you can visit the website to watch the content you want. Popular shows/movies include Super Over, Vikramarkudu, Bhamakalapan, Highway, Bloody Mary, and more. This platform has three plans. 3-month Plan: Rs 199. Annual Plan Rs 399. Gold Plan: Rs 699 annually.

Hungama

Hungama

This app has around 65 million subscribers and is highly popular. There are more than 5000 movies on this platform. This platform is available on mobile and desktop. This app has it all: movies, music, podcasts, and more. This platform has three tiers of membership. 1 month-Rs 99, 3 months – Rs 499 and 12 Months- Rs 1499.

MX Player

MX Player

This app has 200 million subscribers in India. This app has content in Hindi as well as several regional languages. You can watch on mobile or desktop. Popular movies/shows include Vikram Vedha, Dhruva, The return of Wu Kong, Shaitan, and Dwarka. This subscription costs Rs 499 per year.

Jio Cinema

JioCinema

This platform, owned by Reliance Entertainment, has around 250 million subscribers. This platform works on mobile, desktop, and your Smart TV. Content is available in Hindi, English,  Marathi, Tamil, Kannada, Telugu, Malayalam, Bengali,  Gujarati, Punjabi, and Bhojpuri. Popular shows/movies include Bigg Boss Season 15, The Big Picture, Bose: Dead/Alive, Flesh, and The Investigation. This subscription costs Rs 1699 yearly (with a Jio internet connection).

Lionsgate Play

Lionsgate Play

This is another well-known streaming platform with around 15 to 20 million subscribers in India. This streaming platform is available as a desktop service and a mobile app. Content is primarily in English, with a large collection to watch. Greenland, John Wick 2, How To Be A Latin Lover, Step-Up, and the Mist is some of them. Subscribing to this platform costs Rs. 99 per month (or Rs. 699 annually).

Hoichoi

Hoichoi announces 100 hours of original content - Exchange4media

This Bengali platform has got more than one crore subscribers. You can stream content on a computer or mobile phone. There is a vast collection of content to watch. Some are Kangal Malsat, Sampurna, Murder By The Sea, Kaiser, and Karagar. This platform costs INR 599 for one year to stream content on one screen. INR 899 for one year to stream content on two screens.

Benefits of OTT Platforms

Premium Vector | Hand holding megaphone - benefits. vector illustration.

 

  • Cost compelling – Want to watch digital content online? Just register yourself and pay the subscription fees. This makes OTTs cost-effective. Usually, the subscription amount also is quite nominal. A pizza costs more than the annual subscription fees of most OTTs. A single movie ticket costs as much as a yearly subscription to an OTT. 
  • Easy Access – You can log into an OTT platform through mobile applications, smart TVs, tablets, laptops, or desktops. An internet connection is all you need. The screen you choose often depends on where you are at that particular moment. If you’re traveling, you’d prefer to watch on mobile. While if you’re at home, you might want to watch on a larger screen, i.e., the laptop or television. 
  • Creative, unusual, and original content – Thanks to OTTs, much content has come forward, which was otherwise hindered due to censorship or regulatory laws. Also, the introduction of OTTs has raised the bar considerably. One can see that actors are chosen based on their acting calibre, not their star power. 
  • Open platform for the entertainment industry – Fresh talent hunts for better opportunities on OTT since there are more projects than television or movies. 
  • Gives content an international platform – Any Indian content on an OTT platform may be seen internationally. This gives a broader reach for content and talent. For instance, the popular Netflix show Delhi Crime was telecast internationally and won an Emmy for its rendition of Delhi’s cops battling crime. 

How to access OTT Content?

To access your favourite movies or TV shows, log into the OTT of your choice and do a simple search. If your movie of choice is found, then great. If not, then the OTT engine itself will suggest some alternatives. OTT content may be accessed from mobiles, tablets, laptops, etc. Content may be streamed using mobile internet or Wi-Fi, but the quality is considerably low when some OTTs stream using mobile content (Netflix). 

Types of OTT Platform Services

OTT Television: Apple TV, Amazon Fire Stick, Xbox, Playstation.  These are apps that provide entertainment in the form of television. 

OTT Video: Netflix, Amazon Prime, Hotstar, etc. These OTT platforms provide on-demand content in the form of TV shows or movies. 

OTT Messaging: FB Messenger, WhatsApp, Instagram messenger, and more. Over time, these apps have become the primary way people communicate. 

OTT Voice Calling: Skype, WhatsApp, WeChat, etc. These are video calling and voice calling apps using which people can call each other over the internet. 

FAQs 

1. Which is the best OTT in India?

While there is no steady ranking for the OTT apps in India, the market leaders are Netflix and Amazon Prime, leading the ranks in terms of the sheer variety of content available on these apps. 

2. What does Amazon Prime membership entail?

Amazon Prime membership gives you access to the movies and TV shows on Amazon. With this, you also get faster delivery of goods and services ordered from Amazon. 

3. Can two people watch the same show simultaneously on different devices on Netflix?

No. Even if you have a multiple-screen subscription, one movie/show may only be seen by one person at a time on one viewing device. 

4. Which OTT is best for movies?

Once again, the best OTT in terms of content remains Netflix and Amazon Prime. Other players like Shemaroo, Alt-Balaji, Zee5, and Voot are known more for their TV shows than their movies. 

5. Which is the cheapest OTT?

Some OTTs have monthly fees, while some have a yearly subscription model. As a rule, most OTTs cost the same, the only difference being whether you pay annually or monthly. 

In conclusion, OTTs are here to stay. Whether it is the communication apps like FB, WhatsApp, or video apps like Netflix and Amazon Prime, the amount of content we consume off OTTs will only go up soon. 

 

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