Panasonic Eluga Ray 550 with Bezel-Less Display and Selfie Flash Launched in India

Panasonic is looking to capture the budget smartphone segment by expanding their Eluga Ray Series with a brand new device dubbed as the Eluga Ray 550. This offering will bear an affordable price tag of Rs. 8,999. Not to be mistaken for its cost, the phone does pack in some good design elements and features. Let’s have a look.

Display and Design

Starting off with the all-metal design; this makes the smartphone look and feels premium right out of the box. If you aren’t impressed by this, it also comes with a large 5.7-inch bezel-less display, a common smartphone trend these days.. This ensures that you get a seamless experience for consuming video content. The display, however, is restricted to an HD+ resolution of 1440 x 720 pixels, so it definitely isn’t the most crispy panel around. Since the display takes up most of the real estate on the front, the navigation keys are present in the form of software keys. The bottom chin is where the Panasonic branding is present.

Performance and Storage

Underneath the phone’s hood, the Eluga Ray 550 is powered by the quad-core MediaTek MT6737H processor that definitely isn’t the most powerful processor available. However, considering the smartphone’s price tag, it is pretty decent. It also comes with 3GB of RAM for smooth multitasking. If you are looking to use the phone for heavy gaming, it may not be able to deliver. On the storage side of things, the Eluga Ray 550 is packed with just 32GB of internal memory which can be expanded up to 128GB through a microSD card.

Camera and Software

In the optics department, the phone doesn’t have the fancy dual rear camera setup but instead has a single 13-megapixel shooter fit on the rear side. It is capable of capturing good images in ample lighting. It also has an LED flash to aid in low light photography. Up front, the phone has an 8-megapixel selfie camera which is also accompanied by a front-facing flash to capture those low-light images. On the software side of things, the latest offering from Panasonic, unfortunately, doesn’t come with the latest Android version. Instead, it will ship with Android 7.0 Nougat out of the box. We can hope for the company to release an update for the phone to run Oreo in the future, but so far there isn’t an official word on it.

Battery and Connectivity

Since the phone is launched for the Indian market, it does come with a dual-SIM slot that offers support for two 4G VoLTE enabled SIM cards to work. Apart from that, there is the conventional suite of features like WiFi, Bluetooth and GPS that are available for use. It also has a 3.5mm headphone jack, a rear-mounted fingerprint scanner and a micro USB port for charging and transferring data. The Panasonic Eluga Ra 550 draws its power from a 3,250mAh battery unit located underneath its hood.

The Eluga Ray 550 will be offered exclusively through Flipkart starting April 5, 2018 (tomorrow). It will be available in three colour variants – black, blue and gold. Stay tuned to our blog, Facebook and Twitter handle for more of such news.