PUBG Mobile has been working relentlessly to make a comeback after the Indian government banned the game and its Lite variant back in September 2020. While the original developers were working out a publishing partner in the country, users were able to download the APK file and play the game but that also was jeopardised after Tencent Games terminated the access last month. The parent company of PUBG Corp, Krafton has now announced a global partnership with Microsoft.
As part of the partnership, all games developed by Krafton or its subsidiaries, including PUBG Mobile will be hosted on Microsoft Azure. Notably, Microsoft Azure hosts some of the biggest multiplayer games and features state-of-the-art data security. Microsoft runs data centers globally and three of them are located in India. Let’s take a look at all details.
Krafton signs deal with Microsoft Azure for user data protection
PUBG’s parent company Krafton Inc. has posted a press release, announcing the deal with Microsoft to host its its portfolio of multi-platform products on the Azure platform. This will include products developed by the company and its subsidiaries, such as PUBG Corporation’s multiplayer battle royale PUBG on PC and consoles as well as PUBG Mobile. With three of Microsoft Azure’s data centers located in India, it might alleviate the government’s concern about the data protection, which was the basis for the ban.
Krafton Inc. stated, “With privacy and data security being a top priority for KRAFTON, the company will be working with Microsoft to ensure personal data protection through Azure. Azure powers some of the biggest multiplayer games, featuring state-of-the-art security and the most comprehensive set of compliance offerings of any cloud service provider. The collaboration will ensure that privacy rights are respected and relevant software will be in full compliance with all applicable laws and regulations.”
The company is also working with Microsoft to develop a verification process to further reinforce data security. This is to ensure that the personally identifiable information of its players is stored in compliance with all appropriate requirements in the territories where Krafton and its subsidiaries operate gaming services.
Apart from this, TechCrunch reported that PUBG Corp has privately informed some high-profile streamers in India that it expects to make a comeback in the country before the year-end. One of the sources also mentioned that PUBG Mobile has plans to run a marketing campaign in India during the Diwali week.