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Realme X7 Max launch event postponed due to COVID-19 crisis in India

Highlights

  • Realme has cancelled its upcoming launches and anniversary celebrations
  • This means that the upcoming Realme X7 Max and Realme smart TVs are postponed
  • No revised launch date has been announced by the brand

Realme India has postponed its upcoming product launches as well as the anniversary celebration that was scheduled for May 4th. The decision comes at the time when the COVID-19 second wave is sweeping across the country. 

Also Read: Realme 8 review: the Realme 7 in new packaging

The announcement was made by Realme India CEO Madhav Sheth on Twitter. The brand was supposed to announce the Dimensity 1200-powered X7 Max and new Realme smart TV on May 4th. With the upcoming event now cancelled, it’s unclear when the company will resume product launches. 

Realme cancels upcoming events in India

In his tweet, Sheth added that Realme is focussing on contributing to COVID relief as much as possible. The brand is donating one lakh masks via its offline stores and also partnering with civil society organizations to address the current oxygen shortage crisis. 

On May 4th, Realme would have debuted the much anticipated Realme X7 Max smartphone. It is tipped to be the rebranded Realme GT Neo. The upcoming offering was teased to be India’s first Dimensity 1200 powered device. Sheth had also confirmed the arrival of Realme TV 4K 43 as well as teased 49 and 50-inch variants. Apart from the postponed product launches, Realme’s 3rd-year anniversary celebration also stands cancelled. The brand conducts sale with attractive offers and discounts during this period. 

We can expect Realme to resume product launches and other events once the COVID-19 situation eases in the country. Currently, many states have imposed lockdown-like restrictions. Last year, a number of brands suspended their product launches as well as delayed sale dates during the onset of the COVID-19 pandemic in India. 

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Viraj Gawde

Viraj loves being in the creative field. Being a tech guy and resident tech advisor for his friends and family, his interest lies in smartphones, laptops and cameras. Passionate about creating art, his forte lies in photography. In his downtime, he loves gaming on his self-built rig and supporting FC Barcelona.