Toyota teases the all-new Prius hybrid ahead of Nov 16 launch


  • The company has managed to keep the car’s features under wraps for now
  • Toyota also has plans to launch a hydrogen-powered car in the future
  • The new Prius could leverage the Toyota E3 platform


The Toyota Prius was one of the most successful hybrid cars more than a decade ago. The Prius continues to exist, mostly in the U.S. and Europe, and has seen multiple upgrades. However, hybrid cars have lost their prominence somewhat, especially since the widespread arrival of electric cars.

Regardless, Toyota is teasing the launch of its next major Prius upgrade, which will be officially revealed on November 16. The company has even set up a YouTube live stream which is currently counting down to the event on Wednesday.

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Toyota has shared multiple teasers of the all-new Prius, giving us some design hints in the process. Categorizing this as the “Hybrid Reborn,” the company surely has its work cut out to convince prospective customers to pick the Prius over the wide array of electric cars available today. While the Prius is unlikely to be available in India, Toyota offers another hybrid, the Urban Cruiser Hyryder, in the region.

The new Prius is likely to use the E3 platform which combines parts of Toyota’s TNGA-C and the in-house EV architecture. There’s speculation about Toyota launching a hydrogen and electric hybrid car, though it’s unclear if the Prius will feature these changes. Other reports suggest that Toyota’s hydrogen-electric hybrid would launch by 2025.

Toyota’s EV future uncertain

While the company’s lineup of hybrids is certainly here to stay, Toyota’s electric vehicle portfolio is nowhere comparable to some of the other automakers in the industry. The Toyota bZ4X EV went through its fair share of controversies, including a recall earlier this year. Toyota has since rectified the issue and restarted production of the EV.

A report recently highlighted the growing uncertainties about the company’s EV future, with some executives pushing for a “reboot” of its EV plans. New teams have been reportedly established internally to come up with solutions for these concerns.

Via: Carscoops