Xiaomi Partners With Vijay Sales To Sell 55-inch Mi LED TV 4 Pro Offline

On: June 11, 2019

Xiaomi has announced the offline availability of the Mi LED TV 4 Pro in India. The company has partnered with Vijay Sales, one of India’s largest retail chains. Vijay Sales will be stocking the Mi LED TV 4 Pro across 80 of its store in locations like Mumbai, Pune, Ahmedabad, Baroda, Surat, and Delhi NCR.

“Our Mi TVs have seen incredible success in the last few months since their online launch. In a short span of 3 months, Xiaomi became the number one smart TV brand in India and continues to enjoy the leadership three consecutive quarters on. We are thankful to all our fans for the love, and in order to continue bringing the best of our innovative experience, we are bringing our flagship Smart TV to the offline market.”– said Sunil Baby, Director, Offline Operations, Xiaomi India.

The Mi LED TV 4 Pro comes equipped with a 55-inch LED display that offers 4K resolution and HDR 10. Xiaomi has also focussed on making the TV as sleek as possible – in fact, Xiaomi claims the Mi LED TV 4 Pro is the world’s thinnest LED TV. On the audio front, it offers dual 16W stereo speaker set up with DTS-HD surround sound which offers a cinematic experience.

Mi LED TV 4 Pro comes baked in with Xiaomi’s renowned PatchWall Interface. The AI backed content curation feature supports 14+ content partners including Hotstar, Hungama Play, Voot, Eros Now, Zee5, Alt Balaji and some new content partners are HOOQ, EpicON, Republic, Bloomberg, SunNXT, Flickstree, Viu. The Mi LED TV 4 Pro is powered by Android TV and thus you will have access to the Play Store, Google Assistant, inbuilt Chromecast and more. Netflix and Prime Video however are not supported.

Xiaomi first entered the offline market two years ago. Ever since then, it has been partnering with retail stores and ramping up presence across the country. Xiaomi has already launched Mi Homes, Mi Stores, Mi Preferred Partners and recently unveiled Mi Studios in India.