Zomato Pro Plus has been announced as a new subscription service from the delivery platform as it aims to boost its revenue. After a monster IPO listing late last month, Zomato is beefing up its subscription service. The company has announced that select customers will be able to access a limited edition Pro Plus membership starting today.
The new subscription joins Zomato Pro and brings unlimited free delivery. Deepinder Goyal, chief executive officer of Zomato, announced on Monday via a tweet that the service will go live for select customers on Monday at 6pm. He further added that “unlimited free deliveries” has been one of the most requested features on the food delivery platform.
Zomato Pro Plus membership benefits
We have 1.8mn Zomato Pro members as of today.
And one of the most requested features from our customers has been “Unlimited Free Deliveries” (something like Amazon Prime).
So… in a few hours, we are launching our Limited Edition *Pro Plus* membership for select customers… pic.twitter.com/RtL4ftDBpt
— Deepinder Goyal (@deepigoyal) August 2, 2021
Zomato Pro Plus, per Goyal’s tweet, seems like a limited edition offering that will be available to a very small set of users. “We have 1.8 million Zomato Pro members as of today. And one of the most requested features from our customers has been “Unlimited Free Deliveries” (something like Amazon Prime),” he wrote on the microblogging platform.
Apart from free deliveries, Zomato Pro Plus users will also get benefits such as no extra surge or distance fee applicable on their orders.
With Zomato Pro, customers get up to 40 percent off on dining, up to an extra 30 percent off on delivery. Zomato says it has over 25,000 restaurants participating in the Pro membership. The Pro Plus includes all these benefits and adds more savings in the form of unlimited free delivery.
Zomato Pro, in its current offering, was first launched as a customer membership programme in 2017. This paid membership programme includes discounts on select restaurants for both dining as well as food delivery. Now, Zomato is expanding Pro membership as it seeks to grow its business in the country.
Zomato Pro Plus membership: how to buy
All Zomato Edition Black credit cardholders will automatically be upgraded to Zomato Pro Plus. Everybody else will need to buy the Pro Plus upgrade from the Zomato app. However, not everyone will see the option to upgrade to Pro Plus, as the membership is being rolled out only to select users. You’ll need to open your Zomato app, head to the Pro tab and check if you have received an invite for Pro Plus.
Zomato Pro Plus membership price
Zomato Pro Plus membership is priced at Rs 300 for three months and Rs 900 for a year. In comparison, the regular Zomato Pro membership costs Rs 200 for 3 months or Rs 750 for a year. Additionally, there is no minimum order for free deliveries if you subscribe to Zomato Pro Plus. For current Zomato Pro members, the new Zomato Pro Plus can be accessed at an extra cost of Rs 100.
Zomato Pro Plus membership FAQ
How to get Zomato Pro Plus membership without an invite?
Zomato Pro Plus membership is an invite-only offering and you cannot get the membership with an invite. The invite is being rolled out from within the app. Open your Zomato app and click on Pro and if you are selected then you will see Zomato Pro Plus right below Zomato Pro. Click on upgrade to Pro Plus to avail the membership at the price mentioned above.